Premier Edge > Marketing Support > Promotions > WestGroupe Back-to-School Marketing Resources
Superflex® Kids brings imagination to life in its 2025 campaign, “Pop & Play.” Inspired by the immersive art of the Balloon Museum and this season’s dreamlike trends, the campaign brings a playful and whimsical energy to life. Set in a vibrant, balloon-filled space, a rich mix of color and textures creates a world of wonder and creativity. Capturing the magic of self-expression, it’s a celebration of curiosity, imagination, and the joyful spirit of childhood. Superflex Kids frames are designed for both fit and fun. Each frame is constructed from top-quality materials and includes spring hinge temples for extra durability, comfort, and fit. While form and function always come first, on-trend eye shapes, bold colors, and fun temple detailing make this collection a cool fashion statement for kids of all ages. View the 2025 Superflex Kids lookbook here.
Interested in adding Superflex Kids to your frame board? Contact your local WestGroupe sales representative or email sales@westgroupe.com. New account Premier Edge promo – buy 12 frames, get 6 free.* Check out all the Superflex Kids Styles
* Promotion is for new accounts only and cannot be combined with any other WestGroupe promotion. Minimum 12 piece order.
Download these graphics and use the recommended copy to attract new and returning patients through social media. Better yet, customize the post to fit your practice's brand and specials. Remember to add your practice phone number and city or neighborhood hashtags to patients can find you and schedule their annual eye exam!
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